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ACT Customer Loyalty in Real Life Application with Wegman Company Case Study

Business Finance Academy of Careers and Technology

Business Finance Academy of Careers and Technology

ACT Customer Loyalty in Real Life Application with Wegman Company Case Study

Question Description

you just only write one pager it is well

Thank you


Project Description:

For this project, explore customer loyalty in real-life application with Wegman’s case study. Read about Wegman’s by visiting the company’s website at: https://www.wegmans.com/service.html

Answer the following questions in your own words using these resources: Wegman’s website, course textbook, and your own independent online research.

  1. After reading about and researching the company, would you describe yourself as a promoter of Wegmans – someone who would willingly recommend it to friends? Explain why or why not.
  1. What challenges do you think Wegmans will face in the future regarding customer loyalty? How must it apply core competencies to remain successful?
  1. How could you build/improve customer loyalty at Wegmans?

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